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Trusted by the world's leading family offices
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Asseta Product Suite
Get to know Asseta
Integrated tools to manage your family office.
Banking
Complete cash visibility.
Bill Pay
Streamline vendor payments.
General Ledger
Built for Family Offices.
Investments
Unify your portfolio.
Reporting
Unlock clarity.
Document Vault
Secure & centralized file storage.
Intercompany Activity
Automate transactions and activity between entities.
Planning & Budgeting
Forecast and plan with accuracy.
Allocations
Allocate journal entries with precision.
Multi-currency
Operate globally.
Asseta AI Family Office Suite
Learn about The Intelligent Family Office Suite™
Integrate your data and achieve complete visibility
Aggregate data from all your favorite sources to build a unified platform of best in class services.
Addepar
Investments
Addepar empowers investment professionals across the globe with data, insights and cutting-edge technology.
Black Diamond
Investments
Black Diamond by SS&C is a software platform designed for comprehensive, cloud-native software solution for financial advisors and wealth management firms.
MyFO
Investments
MyFO delivers the most advanced family office experience, seamlessly combining efficiency with secure, centralized tools to transform wealth management.
Arch
Investments
Arch solves many of the problems facing active Investors / LPs: collecting K-1s; logging into the various web portals; and tracking performance, cash flows, and metrics across their investments.
Bill
Spend Management
Bill.com is a software tool that automates accounts payable and accounts receivable processes.
Plaid
Fintech
Plaid makes it easy to securely connect your bank accounts to the apps you want to use.
Charles Schwab
Investments
Charles Schwab offers investment products and services, including brokerage and retirement accounts, online trading and more.
J.P. Morgan
Investments
J.P. Morgan offers personal, commercial and investment products and is the largest bank in the world.
Asora
Investments
Asora is a SaaS solution for single and multi-family offices to track and oversee assets, automating data capture and providing digital on-demand reporting on the web and mobile.
Fidelity
Investments
Fidelity Investments offers Financial Planning and Advice, Retirement Plans, Wealth Management Services, Trading and Brokerage services, and a wide range of investment products.
Morgan Stanley
Investments
A leading global financial services firm providing a wide range of investment banking, securities, wealth management and investment management services.
Chad Cook
Founder
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Ty Thaggard
Principal
D'arcy Young
Head of Operations
David Carpenter
Director of Asset Management
Colin Moore
Director of Acquisitions
Bryan Botterman
Director of Development
Nesta Murphy
Analyst
Luke Logan
Intern Analyst
Family Office Resources
Follow our journey as we guide you to the top of your game with our free tools, in the know news, and on the pulse perspectives.
What is Asseta AI?
Asseta AI is The Family Office Operating System You’ve Been Waiting For
Downloads
Downloads
September 9, 2025
Real estate
Multi-entity
General Ledger
Chart of accounts
Family Offices
Download: One-Pager for Family Offices on Tariffs and the 'Big Beautiful Bill'
This exclusive Asseta AI one-pager helps family offices navigate the intersection of tax certainty from the One Big Beautiful Bill (OBBBA) and trade volatility driven by Trump-era tariffs.
Downloads
Downloads
August 14, 2025
Real estate
Multi-entity
General Ledger
Chart of accounts
Family Offices
Key Insights from the UBS Global Family Office Report 2025
What drives family office decisions? Insights from the first 2025 Family Office report reveal the importance of the human element in wealth management, tech, and legacy.
Articles
Articles
May 23, 2025
Artificial Intelligence
Family Offices
General Ledger
Reporting
About Asseta
Some frequently asked questions about our service.
Does Asseta replace Quickbooks Online?
Yes. Asseta is a standalone general ledger accounting platform designed to run business financials.
For those looking to stay with QuickBooks, Asseta integrates securely with QBO via secure API integration.
Is Asseta a general ledger?
Yes.
A general ledger forms the basis of a company's accounting system. It documents all company transactions, such as assets, liabilities, equity, revenues, and expenses. Every entry includes a debit and a credit, which must always balance to maintain accurate financial records.
The general ledger plays an integral role in producing financial statements. It helps businesses track their financial performance over time, allowing them to identify trends, manage budgets, and make informed financial decisions. The general ledger also assists in ensuring compliance with financial regulations and standards, as it provides a complete and accurate record of all financial transactions carried out by the company.
What is the advantage of choosing Asseta?
Asseta is the only modern all-in-one platform exclusively dedicated to the needs of Family Offices. Our pace of innovation makes us the clear leader in software solutions for our clients.
Does Asseta automate inter-company activity?
Asseta handles inter-company activity by automating transactions between entities within the same organization. Our platform simplifies these processes by providing tools to reconcile inter-company accounts automatically, ensuring accuracy and compliance.
How long does it take to implement Asseta?
Our average customer goes live within 8-12 weeks. The timeline depends on the state of your data, technology needs, and resource capacity. Asseta's team of CPAs, engineers, and customer success personnel will work directly with you to ensure an efficient implementation.
Can I import historical data?
Yes, Asseta supports unlimited data importation. We provide tools and support to facilitate the migration of your financial data from existing systems into Asseta, ensuring a smooth transition and minimal disruption to your operations.
Is Asseta suitable for single-family and multi-family offices?
Asseta is built for single and multi family offices operating complex portfolios and multiple legal entities.
Level up to the only modern, all-in-one family office platform.
Begin your journey with our team today.
Chart of Accounts for Family Offices:
Download our chart of accounts template for family offices, our #1 downloaded asset.
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