The Intelligent
Family Office Suite®

Accounting software rooted in visibility, security and truth.

Automate your close

 A comprehensive solution to deliver your financial source of truth.

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The deals that leave a legacy. That's the Asseta Effect.

$110B+ Assets
On Platform

99.9% Uptime
since launch

50+ Families
Onboarded

25 Billion Dollar+ SFOs

Integrations to complete your family office command center

INVESTMENTS DATA AGGREGATION

ACCOUNTS PAYABLE

ALTERNATIVES DATA MANAGEMENT

ACCOUNTS PAYABLE

AI MCP

AI MCP

Start automating your close

Today's top finance teams trust Asseta to close faster, report in real time and move their family office forward.

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Smarter intelligence. Faster.

Modernize your tech stack in months with agile, rapid implementation
to deliver comprehensive visibility at the speed of finance. 

Today

Day 30

Day 60

Day 90

Import Chart of Accounts and Ownership Structure to sandbox

Connect bank and brokerage accounts, and integrate other software applications

Finish historical data reconciliation and train your team

Be fully operational and experiencing all the benefits

Today

GET STARTED SETTING UP
YOUR ACCOUNT

Day 30

GET COMFORTABLE WITH TOOLS
AND REPORTING

Day 60

Ask Why You Didn't Switch
Last Year

Day 90

100% of Reporting
Moved to Asseta

Wealth management
that sees ahead.

Legacy tools weren't built to support the complexity of modern family offices. Asseta is an intelligent financial ecosystem that gives you the visibility to build with vision.

Solutions built to support every role in the organization.

Principal

Get the insights to keep your winning streak. Asseta replaces your fragmented legacy tools with a single platform to deliver your real-time source of truth. Unified multi-entity accounting, real-time cash flow visibility, and secure asset consolidation all in one place gives you the confidence your wealth is protected, and growing.

How we support Principals

CFO

Asseta is a powerful solution built to unlock the insights that let you make bold decisions for the family office. Unlock financial foresight, report in real-time with confidence and simplify operations, all with the security and granular controls you need to manage family office financials with precision.

How we support CFOs

CIO

Replace disconnected tools to streamline governance with industry-leading compliance and data protection. Asseta helps you lower cost of ownership and democratize analytics to drive enterprise-level operational excellence, all while ensuring total information security.

How we support CIOs

COO & CTO

Asseta helps you automate workflows and streamline the complexity of multi-entity structures. SOC 2 Type II and ISO 27001 compliance provide transparency and total data privacy. It’s the single platform that lets you scale your operational footprint without increasing headcount.

How we support CTOs/COOs

Controller

Unify financial tools under one single source of truth, replacing fragmented software stacks and integrating all your tools under a singular solution. Asseta lets you automate financial operations to speed up reconciliation – helping you close in hours, not days.

How we support Controllers

Accounting Firm

Automate intercompany transactions and simplify consolidated financial reporting across multiple entities. Asseta lets you automate financial operations with ease and track transactions across advanced, customized dimensions so you have real-time visibility to build value.

How we support Accounting Firms

Frequently Asked Questions

Can Asseta replace QuickBooks for my family office?

Yes. Asseta is a purpose built family office general ledger platform designed to unify investments and accounting. Asseta is built to replace QuickBooks for family offices that have outgrown single-entity accounting. Unlike QuickBooks, which was designed for small businesses, Asseta is a purpose-built general ledger and investment platform that handles the complexity of multi-entity, multi-currency family office operations.

‍

With Asseta, you can:

  • Integrate banking, investments, and accounting into one platform
  • Consolidate across dozens of entities in real time
  • Eliminate manual spreadsheets and workarounds
  • Gain audit-ready books with family office–specific reporting
Is Asseta a general ledger?

Yes — and a modern one. A general ledger is the source of truth behind every transaction: assets, liabilities, equity, revenue, expenses, every debit balanced by a credit. It's what turns raw activity into financial statements you can actually act on — spotting trends, managing budgets, staying compliant. Asseta builds that foundation for the complexity of a real family office.

Does Asseta automate inter-company activity?

Yes. Transactions between entities within your organization are automated end to end with no manual reconciliation, no guesswork. Asseta reconciles inter-company accounts automatically, keeping every entity accurate and audit-ready.

Can I import historical data?

Yes, you can import historical data. For most family offices, Asseta goes live within 8–12 weeks with that timeline dependent on the state of your data, your systems, and your team's bandwidth. From day one, Asseta's CPAs, engineers, and customer success experts work alongside you for a smooth migration and a fast path to value.

Yes. Asseta is a purpose built family office general ledger platform designed to unify investments and accounting. Asseta is built to replace QuickBooks for family offices that have outgrown single-entity accounting. Unlike QuickBooks, which was designed for small businesses, Asseta is a purpose-built general ledger and investment platform that handles the complexity of multi-entity, multi-currency family office operations.

‍

With Asseta, you can:

  • Integrate banking, investments, and accounting into one platform
  • Consolidate across dozens of entities in real time
  • Eliminate manual spreadsheets and workarounds
  • Gain audit-ready books with family office–specific reporting

Yes — and a modern one. A general ledger is the source of truth behind every transaction: assets, liabilities, equity, revenue, expenses, every debit balanced by a credit. It's what turns raw activity into financial statements you can actually act on — spotting trends, managing budgets, staying compliant. Asseta builds that foundation for the complexity of a real family office.

Yes. Transactions between entities within your organization are automated end to end with no manual reconciliation, no guesswork. Asseta reconciles inter-company accounts automatically, keeping every entity accurate and audit-ready.

Yes, you can import historical data. For most family offices, Asseta goes live within 8–12 weeks with that timeline dependent on the state of your data, your systems, and your team's bandwidth. From day one, Asseta's CPAs, engineers, and customer success experts work alongside you for a smooth migration and a fast path to value.

Yes, this is part of Asseta’s native offering. Tag transactions and balances by fund, entity, family member, asset class, investment vehicle, project, or any custom dimension that matters to your office. Slice the data your way, run reports at any level of granularity, and see the full picture with no spreadsheets required.Your accounting should reflect the real complexity of your portfolios. With Asseta, it finally does.

Yes. With Asseta you can build tailored financial reports with filters, custom groupings, calculated fields, and dimensional analysis, with no engineering ticket required. Combine tables, charts, and KPIs into dashboards configured by role, entity, or preference. Or start from templates built for family office summaries, GP/LP performance, and investment allocation. Save, schedule, and share with any stakeholder, internal or external.